Position Yourself
The Position Yourself planner guides ambitious professionals through building a compelling personal brand. If you're an expert who feels overlooked despite your capabilities, this planner + complimentary workbook provides the structured framework you need to put yourself out there
You’re brilliant at what you do but are people noticing?
Whether you're advancing your career, growing your business, or establishing yourself as a recognized authority, figuring out how to stand out can feel overwhelming.
- How can I communicate my value?
- How do I get noticed as an industry leader?
- What’s the next step to reach my next-level goals?
Here’s the good news:
With the right strategy, you can position yourself to be noticed, known, and chosen for next-level opportunities for career, business, and industry growth.
The first book in the Own Your Lane® Series, the Position Yourself planner equips you with the framework, tools and confidence to transform your expertise into industry authority—paving the way for lasting recognition, impact, and success.
Inside, you’ll find guided reflection exercises, actionable steps, and tools—including the L.A.N.E.® Navigator Scorecard—to help you assess, refine, and grow your personal brand.

The Path to Standing Out In Your Industry Just Got Easier
Before you can stand out, you need clarity. Clarity on who you are, what makes you different, and why people should pay attention. That’s exactly what this planner helps you achieve. Position Yourself® is your step-by-step guide to assessing and aligning your personal brand with your professional goals for business, career and industry opportunities.
Learn how to:
- Evaluate your current presence, online and offline.
- Gain clarity on where you stand and where you’re headed.
- Map intentional goals that align your personal brand with your vision.
- Move forward with clarity, confidence and a clear path for your personal branding journey.

Planner Workbook Bonuses
When you purchase the Position Yourself Planner, you’ll also receive these essential tools to help you gain clarity, track your progress, and confidently take action on your personal brand strategy.
✓ The Position Yourself Planner Workbook – A printable companion guide with assessment questions, reflection exercises, and space to map out your positioning and visibility strategy.
✓ The Digital L.A.N.E. Navigator Scorecard – An interactive digital self-assessment to measure where you stand, identify key strengths and gaps, and track your progress as you build your brand.
✓ AI Assessment Guide – Take your assessment further with custom AI prompts designed to help you analyze your results, recognize key themes, and clarify your next steps for visibility.
Amazon #1 Best-Seller


Michelle B Griffin
Personal Branding Keynote Speaker | Author | PR Strategist | LinkedIn® Visibility Expert and Podcaster
About THE AUTHOR
Why Position Yourself?
You're brilliant at what you do. You have the skills, the experience, and the drive—but are the right people noticing?
Too many impact-driven experts, leaders, and entrepreneurs—especially women in business and leadership—are ready to step out, expand their reach, and pursue bigger opportunities. But instead, they feel unseen, held back, and, more often than not, frustrated.
That's why I created the Position Yourself as your starting point. Using my proven Own Your Lane® personal branding roadmap, this planner is the assessment tool to gain clarity, confidence, and a clear path forward. No more playing small or staying silent, it's your moment to step out and seize the opportunities you deserve.
What Others Are Saying About the Position Yourself Planner
Your Roadmap from Expert to Authority
Position Yourself is exactly what business professionals need to make the leap from invisible to visible in their industry. Michelle B. Griffin shares her own journey alongside practical guidance, creating an empowering "if she can do it, I can do it" mindset. For anyone looking to be noticed, known, and chosen for new opportunities, this planner can help you on the journey to owning your lane.
Gillian Whitney
The ultimate personal branding navigation roadmap
"Michelle B. Griffin writes in a tone that warmly takes us on an encouraging journey through reasonable, yet robust step-by-step takeaways to ensure her readers have a comfort level of putting themselves 'out there.' "Highly recommended… this framework is, as mentioned, pure genius."
— gehan "g" haridy-ardanowski
a M𝘂𝘀𝘁 R𝗲𝗮𝗱 to not just be seen, but sought after.
"I love, love, love her newly released book, 𝘗𝘰𝘴𝘪𝘵𝘪𝘰𝘯 𝘠𝘰𝘶𝘳𝘴𝘦𝘭𝘧: 𝘛𝘩𝘦 𝘍𝘰𝘶𝘳-𝘚𝘵𝘦𝘱 𝘙𝘰𝘢𝘥𝘮𝘢𝘱 𝘵𝘰 𝘒𝘯𝘰𝘸, 𝘚𝘩𝘰𝘸, 𝘢𝘯𝘥 𝘎𝘳𝘰𝘸 𝘠𝘰𝘶𝘳 𝘗𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘉𝘳𝘢𝘯𝘥 𝘈𝘶𝘵𝘩𝘰𝘳𝘪𝘵𝘺. Do yourself a favor and grab Michelle's book today. You will learn a lot from her. You've got people to help and problems to solve. Michelle's new book will help you put yourself in the right places so those people can find you."
— Jen Lafine